Best Buy Obsesses Over Christmas Shopping Plans

wwwzoomerangcom_p_800 Best Buy, while outwardly hostile to Christmas, harbors deep concerns about your Christmas shopping plans this year.  Their online “Holiday Planning Survey” obsessively uses the word “Christmas” 4 times in a survey consisting of only 6 questions inquiring about your shopping plans, compared to only one occurrence in their entire 24-page online “Holiday Gift Guide” (see my Grinch Dominates Best Buy post). 

So, it’s apparent that they don’t want to sell you anything for Christmas, but they certainly expect you to buy your Christmas gifts from them.

My advice?  Spend your Christmas dollars elsewhere (Wal-Mart, Kohl’s…).

In other news:The number of consumers planning to shop for electronics at Wal-Mart Stores Inc. rose 50 percent from a year ago, according to a survey this month by ChangeWave, a market researcher in Rockville, Maryland.  At the same time, 14 percent fewer shoppers said they would go to Best Buy Co., the survey found.


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